How to find and design your business model: Avoid the most common reason why startups collapse. “We didn’t find a business model,” is often cited as the reason why early-stage founders fail to achieve liftoff. This workshop is for beginners to advanced and gives participants a framework for thinking through business model discovery, design, and evolution. You’ll learn how to create a Business Model Growth Map, a tool for framing your future options in your business, and a mental model for where to direct your story when speaking to customers, future employees, and different types of investors. Flex your business model thinking to shape the future of your company.