Prior to start-up life, Barry was a furtive entrepreneur in the corporate world – firstly in advertising at Ogilvy & Mather, then in consulting at Bain & Company.
In 2013 he joined tech education pioneer Decoded as COO, leading growth from 7 people in a cupboard to a global team of 100 in three years. In this role he led international expansion, opening offices in New York, Sydney and Amsterdam. More recently, he founded a start-up within the Financial Times called FT Strategies.
Right now, he is playing around with a few ideas for new ventures and building some MVPs. He also works with startups that are looking to scale, or corporates that want to behave more like a startup, helping them with critical business issues.
Barry is a speaker at conferences including Cannes Lions and SXSW, writes about technology for Forbes, and holds an MBA from Columbia Business School. He also makes great soup.
If you’re building a startup well, you’ve found a widely-known problem and can deliver a great solution to a willing market profitably. Some startups saturate their initial beach-head market, or have to adjust their product to fit the needs of a market they didn’t fully understand at the outset. Either way, every successful startup needs to fuel its growth by expanding its market....